CLIENT — Diageo / Astral Tequila

PUBLICATION — Eater Magazine

SCOPE — Campaign Photography

LOCATIONS — Multiple, Orange County CA

TIMELINE — 2 weeks, 3 shoot days

DIRECTION — Full creative autonomy

The brief was simple: one hero shot at each location. Everything else was mine.

Diageo commissioned photography for a paid national campaign with Eater Magazine — a feature guiding readers to the best Astral Tequila margaritas in Orange County. I was given full creative control over composition, lighting, styling, and framing across multiple bars and restaurants over three shoot days.

Twenty minutes per location. No stylist. No art director on set. Just the drink, the environment, and a clear vision for what a national spirits campaign should look like.

The result ran as a live paid placement in Eater — one of the most widely read food and culture publications in the country.